Gold"n Plump is the largest combined chicken producer in the top Midwest, providing premium, innovative products and also meal solutions to satisfy the ever-changing needs of today"s consumers. The company"s high-quality, nutritious chicken assets are dispersed domestically to grocery stores, delis and restaurants throughout the U.S., and also exported internationally.
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History that Gold"n Plump Poultry
Gold"n Plump Poultry is the largest chicken producer in the upper midwestern united States. The privately held firm operates three production facilities and also processes much more than seven million pounds of chicken every week. With an ext than $200 million in sales, Gold"n Plump distributes a substantial array that chicken products, consisting of fresh tray-packed meat to fully seasoned and also cooked entrees. The agency markets the chicken through grocery stores, delis, and also restaurants in 23 states and has expanded its operations come several worldwide markets including the much East. Because 1982 Gold"n Plump"s sales have actually risen tenfold.
The 1920s: farming in the City
It was a different era when E. M. Helgeson and an early partner opened up the St. Cloud Hatchery in a St. Cloud, Minnesota livery stable. The original company storefront stand on saturday Avenue southern in the heart of downtown. Hatching fuzzy, golden, day-old chicken in the facility of a tiny city and selling them through the aid of direct-mail catalogs to be an inventive approach in 1926. In ~ the time most chicks to be hatched on family farms the old-fashioned way, v brood hens hatching chicken at irregular intervals. St. Cloud Hatchery had incubators in the basement and 2nd floors the its St. Cloud building and hatched substantial numbers the chicks that were then ordered by customers directly or with the pages of the Sears catalog.
Cartonloads of chicken were ceded by the U.S. Mail throughout the region. The developing agency had discovered its niche and also had confirmed that invention and brand-new technology could assist revolutionize family members farming. The partnership component of the venture was short-lived; soon after the undertaking was formed, Helgeson"s business partner quit in order to start his very own hatchery. Helgeson was hence left v his very own resources to brave the good Depression and its economic challenges.
As with most businesses, staying afloat during the Depression to be a an overwhelming ordeal. In stimulate to aid customers finance their purchases, Helgeson made independent gaue won available. When his financing company flourished the officially began what to be to become one of the most successful area loan companies. Liberty Loan and also Thrift Corporation ended up being the hatchery"s first wholly owned subsidiary in 1934.
In the at an early stage 1930s Helgeson made decision to rename his enterprise. He payment an associate $25 come come up through a name that would convey the health and also hardiness the his mail-order chicks. With that picture in mind the company took top top the surname Jack Frost.
Demand for Jack Frost chicks reached record levels during civilization War II. The war effort took wealth of resources and many families, also urban ones, started to raise their own food. Chicks to be in demand. As soon as the war ended the firm began to suffer its an initial real downturn. The loan firm became Helgeson"s greatest asset. In the postwar duration the baby eight was underway. Homebuilding and converting the economic situation to peacetime ended up being a national priority. Liberty Loan and also Thrift soon became Liberty Savings financial institution and listed full-service bank to the St. Cloud region. The bank provided the necessary capital and financial solutions to jumpstart the change to a peacetime market. Helgeson"s boy Don recalled the demise of the hatchery in the postwar year in a St. Cloud times article: "Demand soared during civilization War II and plummeted afterward; the hatchery played second fiddle come Liberty Loan." Don Helgeson remembers talk his father the end of liquidation, arguing that he observed potential because that a meat business. "I came to be the manager of a company with four employees the was not making money," that said. Shortly St. Cloud Hatcheries ended up being Jack Frost farm yard Foods and started using eggs from hens bred for meat production, instead of egg production.
Don Helgeson take it over as head the the company in 1951. In 1955 Don Helgeson and his brother Jerry to buy the agency from their father and also continued the business change to meat production. The agency negotiated a address Armour Foods and began to thrive and process chickens. The Jack Frost strategy to be to negotiate permanent contracts v farmers in the region, setting the growers up with committed barns and also the devices necessary to raise premium chicken in an reliable manner. Using the finest science of the job the agency built its own farm, update its breeder facilities, and also established a food mill to carry out nutritious feed and create energy in its farming practices. The currently Armour tree in Cold Spring, Minnesota, served as Jack Frost"s very first processing factory.
In 1964 a site on Lincoln avenue in St. Cloud was arisen as a new hatchery. The company"s direction was plainly focused on giving chicken meat to retail markets.
The 1970s: an additional Name Change
It remained in the 1970s the the firm turned away from that $25 investment in the Jack Frost name. The Jack Frost logo had actually been associated with the hatchery and the company had relocated solidly right into chicken processing and also production. The organization launched fresh tray-packed chicken components under the surname Gold"n Plump Poultry.
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Gold"n Plump stayed family-owned, however. Don and also Jerry constructed the meat service together however Don and also his son Mike take it over as soon as Jerry Helgeson marketed his re-superstructure of the agency in 1985 after ~ 30 year in the poultry business.
The company continued to grow and also expand operations throughout its history. Under Don Helgeson"s leadership the firm continued come diversify that product offerings. In 1983 the company acquired the Armour handling plant in Cold Spring, making it one of the largest employers in the city. In the book, St. Cloud--The Triplet City, the all-encompassing nature of the company is suitably described: "Today, the agency oversees the breeding and growing to work of the contract farmers, hatches chicks, mills the feed, processes the chickens and also markets finished products."